Books

The Career LatticeLateral career paths keep individuals employed and companies growing. The Career Lattice is the essential guide to strategic lateral moves, showing through narratives and case studies how individuals and employers grow and thrive in a slow-growth economy. See career lattice diagrams and read case studies at The Career Lattice.

In June 2001, Biz Dev 3.0 was published by American Lawyer Media. I collaborated with author and internet entrepreneur Brad Keywell to produce this groundbreaking book on the often-used but rarely-examined new business discipline of business development.

Find & Keep CustomersPublished in August 1999 was my book on small business marketing techniques and tips, Find and Keep Customers for Your Small Business. I wrote it from the get-go from print and web; it’s gradually being integrated into the “Business Toolkit” portion of CCH, Inc. the firm that published the print version.

 

Work At Home Options, my book for moms considering ways that they might pursue home-based careers, was published in 1994 by David C. Cook.

Family travel topics leaven my daily diet of business writing. I particularly like writing about cross-cultural experiences, historic destinations and road trips.

Doing Childrens MuseumsIn 1988, my book Doing Children’s Museums – A Guide to Hands-On Museums (Williamson Publishing) was the first to introduce parents and teachers to the learning Philosophies of childrens’ museums. I also listed lots of practical tips for visiting kids’ museums and provided thumbnail profiles of 225 museums in the U.S. and Canada.

Twain Plains & AutomobilesSomewhere Over The Dan Ryan

Somewhere Over the Dan Ryan (a daytrip guide for Chicago area families) and Twain, Trains and Automobiles (historic itineraries in the Midwest) were published in 1990 & 1994, respectively, and 1995, both by Chicago Review Press.